MAP ZOOM ON/OFF:
  
Brazil 23 hours ago
United States 1 day ago
Portugal 2 days ago
Mexico 2 days ago
Czech Republic 2 days ago
Germany 4 days ago
United Kingdom 4 days ago
Ukraine 5 days ago
Philippines 5 days ago
Italy 6 days ago
Brunei Darussalam 2014-07-25 15:08:35
Colombia 2014-07-25 05:50:10
France 2014-07-24 14:25:43
South Africa 2014-07-20 22:28:05
Ecuador 2014-07-15 19:30:43
Dominican Republic 2014-07-14 17:31:54
Romania 2014-07-14 04:57:28
China 2014-07-14 00:20:59
GLOBALLY
SYNCHRONISED
CHOREOGRAPHY

A (PERMANENT) DISTRIBUTED WORLDWIDE FLASHMOB

"Dancing alone, together!"
  JOIN AT ANY TIME & PLACE

Concept & realisation:
Sander Veenhof

Choreography:
Marjolein Vogels



The massive increase of smartphone usage is having an impact on how we relate to the world around us. Everyone anywhere on earth is within our vicinity, reachable instantly in real-time. For the creative industry, amazing new formats are possible given now that a global instant audience is ready to join any smartphone-powered event from anywhere in the world at any given time.

An illustrative manifestation of this new reality was the "Global Choreography" launched on October 7th 2012, a dance routine developed specifically for humans anno now, to which the mobile phone is almost like a natural extension to their body.

The dance consists of 33 moves for hands holding a mobile phone, guided by a virtual augmented reality cube floating around the participants. An interface that expressively demonstrates the possibilities of the data-powered reality of today. The movement of the cube is based on one server-based script which brings all participants across the world to dance in sync. The flashmob reinvented.

No longer do we need to gather on one specific public quare to perform the usual orchestrated dance. We can dance individually, together. An expression of how we live our mobile lives in the hyper connected reality of today.





INSTRUCTIONS:

1) Download app: JUNAIO augmented reality browser

2) Start JUNAIO and then click SEARCH icon [O-]

  Channel name : "Global Choreography"









BUT FIRST, DO SOME MOBILE GYMNASTICS: